Über mich
Mein Name ist Mike Schnoor und ich unterstütze Unternehmen und Marken als Digitalexperte, Fachautor und Vortragsreferent, damit sie sich im digitalen Wettbewerb hinsichtlich Strategien und Prozessen richtig positionieren können.
Aktuelle Beiträge

Blick in die digitale Kristallkugel: Meine Top-10 Technologietrends für 2023

Pro und Kontra zur effektiven Content-Erstellung mit ChatGPT

Digitale Geschäftsmodelle für kleine und mittlere Unternehmen (KMU)

Mittelstand-Digital Zentrum Rheinland veröffentlicht Leitfaden zum einfachen Einstieg in die Digitalisierung

Wie können KMU und Startups bei der Digitalisierung voneinander profitieren?

Unorganized Desktops
DesignMy girlfriend just complained about my current Windows‘ desktop layout, and she expressed her unhappiness about it quite directly: „Why do you have these symbols (AntiVir and Microsoft’s AntiSpy) here (desktop) and there (taskbar icons)?“ Well… because I choose to! And she just complained that I have Skype in the Quicklaunchbar… well, why not? I like my desktop in the first screenshot, but mine is much more organized than this mess in picture 2! Whoever has such kind of desktop – well, good luck. I dare to say my desktop is quite organized and clean, but… yes, what a mess! Besides this there’s not much to report for today. Just been kept busy, quite busy, very busy. Sometimes I wish I’d have other things to worry about than my studies…
What a mess!
Preople’s CEO is quite a fast one ;)
BlogkulturLong time ago I registered for the Preople.com service, and I haven’t found much time to use this web gadget alot. But suddenly I noticed my Hotmail account contained a Preople-Mail! I usually refer to my Hotmail address once I register for websites due to security and anti-spam reasons, but this one looked quite funny:
That made me simply return to the Preople Server to look up the „Number-One“ Boris Veldhuijzen van Zanten, and since he is the CEO of Preople, I thought it’d be a good idea to copy his RSS feed to my own list. Sadly, the feed did not validate for my reader. But upon sending him a message, he promptly reacted and wrote me a kind reply and fixed the error.
Quite fast and good ;)
Corporate Weblogs – Potential Germany?
BlogkulturProximity Germany, a customer relationship management agency, recently released a case study on Corporate Blogging in Germany. Under the final stroke, Germany offers a high potential to german companies and their multi-national brothers or subsidiaries, CEO Martin Nit explains (translated):
However the question rises on how german companies, especially the german multi-nationals, will apply the benefits and dangers of this direct connection to the consumer. It’s going to become an interesting issue on adapting weblogs within corporate culture (and perhaps their corporate and „ethical“ policy).
[via M-E-X, Corporate Blogging]
iso 800
Blogkultur, DesignFabian Mohr has recently created his new photo reportage blog „iso 800“ last week. By using a Canon EOS 300D camera he plans to introduce a variety of shots alongside a few hints and tips on how to work with your own camera. The blog already includes some interesting and amazing shots which are usually published on Flickr, too.
[via M-E-X, netzjournalist]
Paper Work
Unicum AkademieResume
BlogkulturI’ve been quite occupied with university work this week, and I remembered my Todo-List from last monday. If I’m scrolling over it, I definately had a Skype-Chat (and not a Skype-Call) with Philippe and Olivier about the translation, enjoyed a longer discussion with Robert about the potential of the new World of Warcraft blog at gamers-living.com, and I finished the paper for Spanish 2. However, I haven’t kept up with my ideas about „E-Awareness Management“ and only found time to register instead of designing the blog for Rafael. I’m sorry about this, but sometimes there’s too much to do besides the internet mania I’m facing all day long. The rest of my list is still meant to be done.
Good news is that both Kat and I were quite fascinated by a large appartment in Flensburg’s city, and we’ll probably move over there in July. ;)
Mentos: Freaky TV Spot
DesignI don’t know why I post this here, but this TV Spot by Mentos is very crazy. I don’t know what drove the guys in the marketing team, and I can’t decide if it’s good or bad, but the few seconds are worth watching the spot. But in the end, it’s much better than those spots about „Why do you buy XYZ? – Because it is so good. – Why is that so? – Because I am stupid and get 5 bucks for showing my face in this stupid spot!“ Thanks, opting out now.
Fight the Dosenfleisch
Recht, SpamDas BSI – Bundesamt für Sicherheit in der Informationstechnik ist eines meiner mittlerweile gern gelesenen Online-Lektüren in Fragen zur „e-Security“, insbesondere deswegen, weil ich immer wieder unter den angehenden Jungmanagern im Studium ein
nicht ausreichendes und manchmalvollkommen fehlendes Grundverständnis für den Umgang mit den digitalen Medien feststelle. Themen wie Sicherheit, Dokumentenschutz, Vertraulichkeit, Umgang mit E-Mail, Blogs und Meinungen – das alles sind meistens Themen des Bereiches Ungehört und Niegesehen (man beachte hierbei die „Wortwechsler“ im Italics).Just beim gerade fortlaufenden Lesen meiner RSS Feeds fand ich einen Artikel über das jüngste Werk der BSI genannt „Antispam – Strategien“. Laut Heise wird dabei klar gegen Spam gearbeitet, denn „den Schwerpunkt legten die Autoren auf die Erläuterung technischer Maßnahmen„. Ich habe mir für das kommende Wochenende das entsprechende PDF schon einmal parat gelegt und freue mich auf gute 147 Seiten…
RSS/Atom modification for Blogspirit’s feeds
BlogkulturWhile reading my own articles for correction via my RSS reader, I noticed that the extended posts weren’t displayed in the feed and no link hinted at the remaining content. I modified the RSS Syndication and Atom Templates to replace the original content, and I hope it’s not going to unleash an additional load to the servers:
Citizen Media – Citizen Journalists
Blogkultur, MedienRichard Edelman, President and CEO of Edelman PR and co-author of their company’s blog Speak Up, wrote an interesting article about the recent movements in the news company OhmyNews in Korea.
I suggest to read the full article as it appears to be a prototype for a new form of media awareness and the use of traditional media. Especially the Mainstream-Media (MSM) would like to learn from this role model which is nothing else but combining forces of professional journalists and their volunteering counterpart. But as these are still professional authors, it reflects nothing else but the current problems of the Blogosphere in which journalists fight bloggers and criticize them at all costs to protect themselves and the MSM. Perhaps the MSM needs to rethink more and more… and revise their processes to include this volunteer work of free authors and blog authors, too.