The debate about the implementation of advertisements in RSS feeds gets quite intensive in the Blogosphere, and Scoble made a clear and easy to understand statement concerning feeds with ad content.
1. Worst: headline only feeds with ads.
2. Almost worst: partial text feeds with ads.
3. Barely passable: partial text feeds without ads.
4. Better: Full text feeds with ads.
5. Best: Full text feeds with no ads.
I prefer to read all my daily accquired blogs and news feeds with RSS 2.0 compatible feeds, and once this entire advertisement becomes an annoyance, I believe I will cancel such feeds at once if it is showing clear signs of advertisements in the form of point 1 or point 2. The „golden middle“ found in point 3 seems to be acceptable due to the fact that many newspaper feeds are already partial, but once the advertisement like in the almost worst case gets too much covering, I’d delete the feed off my aggregator.
I consider the fourth option to be debatable. Receiving the full text as usual is definately the best way to keep feeds being read by the audience, and the usual method of trying to grab some money out of i.e. Google’s AdSense programs at the bottom of the feed content is quite acceptable – since many authors need this money to finance their blog work. But in the end, I will probably stick to the best case of showing no advertisements in the feeds – or we could simply go by traditional bookmark surfing again, or not?
[via RSS Blogger, Scoble]
What do managers do all the time?
Unicum AkademieThey are meant to solve disputes among those who are leveled below them in the corporate organisational hierarchy. To evaluate all their problems becomes a burden, because each individual expects to be treated as extraordinary individual, and while they might have a special attitude, they should not be leveled higher than their co-workers unless these are proovingly considered to be incapable of keeping up with their supposed-to-be extraordinary teammates. And what happens if the others catch up and figure out that one wants to get raised higher than they are? They push this special one down with any argumentation they can find useful. Managing is a war on a thin line between the good and evil, and you have to treat them like sheep in your herd. Being this shepherd, you’ll give them a long and prosper life… until you fire them like lambs to the slaughter.
On my way to Mars
Unicum AkademieThe last days were troublesome for the heart of a student – too much work to keep up with it. Not that we had to finish a presentation, but we worked more and more on our Manifesto 2005 which will be automatically published on our DCFP Website. I had hopes to return to the Blogosphere on a more regular schedule, but University keeps me off. Sometimes I wonder why it’s such a time consuming effort, and once I’m finished with my BBA and MBA, I’ll be alienated from society as a manager. Quite a dirty thought.
WordPress ausgesperrt!
MarketingWie ärgerlich! Nur für die großen Provider wurde der Beta-Test von Google Adsense’s RSS Advertising Service freigeschaltet. Wie die weit verbreitete WordPress wurden auch weitere OpenSource Softwaresysteme (z.B. Serendipity) nicht mit aufgenommen. Matt von WordPress erklärt, dass jetzt die „Verhandlungen“ aufgenommen wurden.
Hier geht mein persönlicher Dank wie immer an die Multi National Corporations. :(
[via BlogHerald]
Presentation Time
Unicum AkademieThis weekend was quite a blast. Already on Friday and Saturday, Katharina and I were occupied with the Powerpoint presentation for the Spanish Language course. It was quite annoying to transform our written term paper for the purpose of the presentation, however we managed to hold our presentation just a few minutes ago this monday morning – esta listo!
For entertaining moments on Sunday, our Party-Propaganda Team met again: After fetching some information for the Regional Development Election Project course for preparation, we made some photos of our whole team (Torben, Kristin, Katharina and myself) before we started to write our structure and the first issues to our party’s political manifesto. We’re not finished yet, but we plan to get it done already this evening.
Der Star Wars King
Marketing, SpamIch erhalte an meine spamfähige Hotmail Adresse ja so einiges, und unter anderem bin ich auch bereit so einige Newsletter darüber zu erhalten – von Sourceforge über Rossmann bis sogar zu unseren herzallerliebsten Fastfoodketten McDonalds und Burgerking sammeln sich dort. Und aufgrund der momentanen Star Wars Manie in den Blogs, den Medien und wo auch immer man hinläuft, passt einfach folgendes zum Overload von den Jedis in der Werbung: Der letzte Burgerking Newsletter (auch groß). Und soetwas übersieht man auch nur, damit man von diesem Information Overload am Samstagvormittag mit einer Kombination von Jamba-TV erschlagen wird. Ich hätte noch erwartet, den Sound der Lichtschwerter im Newsletter zu hören, aber die Macher hatten sich wenigstens nur für optische Gimicks ausgesprochen…
Blogebrity
BlogkulturWer wollte nicht schon einmal etwas von seiner am meisten geliebten Berühmtheit aus Film, Fernsehen, Adel, Stars und Sternchen (oder die es gerne sein möchten) lesen? Dazu haben wir ja die Gala oder Bunte und wie sie nicht alles heißen. Jetzt gibt es jedoch Blogebrity! Tratsch und Klatsch aus der Bloggerszene? Man darf also gespannt sein, was die meinst englischsprachigen „Blogrühmtheiten“ in diesem Magazin preisgeben, was man nicht schon auf deren Blogs gelesen hat oder zukünftig lesen kann. Und wer kauft soetwas, wenn man doch direkt im Internet sich mit den Blogs zeitnah informieren kann? Und ob es bald auch ein deutsches Blogebrity geben wird hat Heiko auch schon bedacht. Wer mag wohl auf dem Cover sein – Nico Lumma, Robert Basic, Johnny Haeuseler, Jörg Kantel oder Anke Gröner? [via Heiko]
Blogebrity
BlogkulturBlogebrity talks about Bloggers and nobody else. That’s an issue of considerance – a printed magazine only about only bloggers? I sense a strange disturbance in the blogosphere…
Heiko already wondered who might be on the cover if they’d have a german edition, and I guess the chances are high it’d be Nico Lumma, Robert Basic, Johnny Haeuseler, Jörg Kantel or Anke Gröner? The only disturbing fact is simply found within the Blogger.com environment – they require the usual registration for their services, which I simply don’t appreciate.
RSS and Advertisement
Blogkultur, MarketingThe debate about the implementation of advertisements in RSS feeds gets quite intensive in the Blogosphere, and Scoble made a clear and easy to understand statement concerning feeds with ad content.
1. Worst: headline only feeds with ads.
2. Almost worst: partial text feeds with ads.
3. Barely passable: partial text feeds without ads.
4. Better: Full text feeds with ads.
5. Best: Full text feeds with no ads.
I prefer to read all my daily accquired blogs and news feeds with RSS 2.0 compatible feeds, and once this entire advertisement becomes an annoyance, I believe I will cancel such feeds at once if it is showing clear signs of advertisements in the form of point 1 or point 2. The „golden middle“ found in point 3 seems to be acceptable due to the fact that many newspaper feeds are already partial, but once the advertisement like in the almost worst case gets too much covering, I’d delete the feed off my aggregator.
I consider the fourth option to be debatable. Receiving the full text as usual is definately the best way to keep feeds being read by the audience, and the usual method of trying to grab some money out of i.e. Google’s AdSense programs at the bottom of the feed content is quite acceptable – since many authors need this money to finance their blog work. But in the end, I will probably stick to the best case of showing no advertisements in the feeds – or we could simply go by traditional bookmark surfing again, or not?
[via RSS Blogger, Scoble]
Thought of a Manager’s Haven?
Unicum AkademieIn the past I’ve been reading the anonymous blog named „Middle Manager’s Haven“, but unfortunately the service by „Lee Adama“ has been discontinued more or less and just a few posts happen to show the author is still alive. Recently he asked himself and his potential readers about their behaviour in reading and commenting (or rather doing nothing) at his blog, and so far there’s been little reaction to him. Let’s see if we can push his blog, because I’ve already given him two replies – I assume it’s a male author because of the choice of the fictional character „Lee Adama“, and if not please correct me. On the contrary, a manager’s haven is probably a place filled with similar thinking people. It depends how many people can combine their thoughts to perhaps use his blog as a platform to share ideas or develop a group-thinking within such environment even if the idea of group-thinking is considered as potential danger to any leading management position… I’ll be watching the development over there.
BlogSpirit in German and Spanish
BlogkulturIt’s done, and it looks quite nice. I’ve been helping the blogSpiritlers to create the germanized version of blogSpirit. Now they feature seven languages including English, French, German, Spanish, Italian, and Chinese (both in simplified and traditional), and I believe it’s the way to go to open up the market and grab a little bit from Germany’s marketshare. However, there are a few minimum changes to be added to the german version, and I believe it’ll be totally completed on the weekend.