The debate about the implementation of advertisements in RSS feeds gets quite intensive in the Blogosphere, and Scoble made a clear and easy to understand statement concerning feeds with ad content.
1. Worst: headline only feeds with ads.
2. Almost worst: partial text feeds with ads.
3. Barely passable: partial text feeds without ads.
4. Better: Full text feeds with ads.
5. Best: Full text feeds with no ads.
I prefer to read all my daily accquired blogs and news feeds with RSS 2.0 compatible feeds, and once this entire advertisement becomes an annoyance, I believe I will cancel such feeds at once if it is showing clear signs of advertisements in the form of point 1 or point 2. The „golden middle“ found in point 3 seems to be acceptable due to the fact that many newspaper feeds are already partial, but once the advertisement like in the almost worst case gets too much covering, I’d delete the feed off my aggregator.
I consider the fourth option to be debatable. Receiving the full text as usual is definately the best way to keep feeds being read by the audience, and the usual method of trying to grab some money out of i.e. Google’s AdSense programs at the bottom of the feed content is quite acceptable – since many authors need this money to finance their blog work. But in the end, I will probably stick to the best case of showing no advertisements in the feeds – or we could simply go by traditional bookmark surfing again, or not?
[via RSS Blogger, Scoble]
Live-Blog: Keeping up on the track…
EventsSo far I’ve been able to write four separate entries about this weekend’s Marketing Seminar which can be viewed by following the links below – all in german.
1. Startphase
2. Unser Marketingplan?
3. Planlosigkeit oder Glucksen
4. Mit Angie wird alles besser
Actually, the entire seminar seems to be quite long lasting and complex within the environment of Philip Kotler’s book on Principes of Marketing, but in the end I’ve been able to read through all necessary material at home. I’m well prepared for the whole seminar, and I’ve got one positive issue concerning my laptop: It’s recharging with my own cable and PSU! Why does this thing behave strangely once I’m at home, but not here at university? It loves me, it hates me – it’s a vicious circle I believe… but I’ll better check up with the presentation now which is identical to the book. I guess our professor is using the „made by Kotler“ powerpoint presentations to save his own workload ;)
Spontaneous Live-Blog Announcement
EventsAs I just announced on the M-E-X Blog, I plan to conduct a small live-blog this weekend in the environment of a Marketing Seminar at the University of Flensburg. It depends on the team with which I’m working this Saturday and Sunday, and we’ll discuss my temporary timeouts for blogging later this morning. I plan to blog in both english and german to keep the audience multi-lingual, even if the entries probably will not contain the identical information each time.
Nevertheless, my laptop has suffered some damage from the disfunctional power supply unit which won’t recharge the battery anymore. Apparently, it’s just my PSU which has this problem since any other PSU by Acer was able to recharge my battery quite fine. We’ll see how this might affect my „independent“ bloging since I’ve been using Katharina’s cable and PSU for about a week already to keep me powered.
WordPress ausgesperrt!
MarketingWie ärgerlich! Nur für die großen Provider wurde der Beta-Test von Google Adsense’s RSS Advertising Service freigeschaltet. Wie die weit verbreitete WordPress wurden auch weitere OpenSource Softwaresysteme (z.B. Serendipity) nicht mit aufgenommen. Matt von WordPress erklärt, dass jetzt die „Verhandlungen“ aufgenommen wurden.
Hier geht mein persönlicher Dank wie immer an die Multi National Corporations. :(
[via BlogHerald]
Der Star Wars King
Marketing, SpamIch erhalte an meine spamfähige Hotmail Adresse ja so einiges, und unter anderem bin ich auch bereit so einige Newsletter darüber zu erhalten – von Sourceforge über Rossmann bis sogar zu unseren herzallerliebsten Fastfoodketten McDonalds und Burgerking sammeln sich dort. Und aufgrund der momentanen Star Wars Manie in den Blogs, den Medien und wo auch immer man hinläuft, passt einfach folgendes zum Overload von den Jedis in der Werbung: Der letzte Burgerking Newsletter (auch groß). Und soetwas übersieht man auch nur, damit man von diesem Information Overload am Samstagvormittag mit einer Kombination von Jamba-TV erschlagen wird. Ich hätte noch erwartet, den Sound der Lichtschwerter im Newsletter zu hören, aber die Macher hatten sich wenigstens nur für optische Gimicks ausgesprochen…
Blogebrity
BlogkulturWer wollte nicht schon einmal etwas von seiner am meisten geliebten Berühmtheit aus Film, Fernsehen, Adel, Stars und Sternchen (oder die es gerne sein möchten) lesen? Dazu haben wir ja die Gala oder Bunte und wie sie nicht alles heißen. Jetzt gibt es jedoch Blogebrity! Tratsch und Klatsch aus der Bloggerszene? Man darf also gespannt sein, was die meinst englischsprachigen „Blogrühmtheiten“ in diesem Magazin preisgeben, was man nicht schon auf deren Blogs gelesen hat oder zukünftig lesen kann. Und wer kauft soetwas, wenn man doch direkt im Internet sich mit den Blogs zeitnah informieren kann? Und ob es bald auch ein deutsches Blogebrity geben wird hat Heiko auch schon bedacht. Wer mag wohl auf dem Cover sein – Nico Lumma, Robert Basic, Johnny Haeuseler, Jörg Kantel oder Anke Gröner? [via Heiko]
Blogebrity
BlogkulturBlogebrity talks about Bloggers and nobody else. That’s an issue of considerance – a printed magazine only about only bloggers? I sense a strange disturbance in the blogosphere…
Heiko already wondered who might be on the cover if they’d have a german edition, and I guess the chances are high it’d be Nico Lumma, Robert Basic, Johnny Haeuseler, Jörg Kantel or Anke Gröner? The only disturbing fact is simply found within the Blogger.com environment – they require the usual registration for their services, which I simply don’t appreciate.
RSS and Advertisement
Blogkultur, MarketingThe debate about the implementation of advertisements in RSS feeds gets quite intensive in the Blogosphere, and Scoble made a clear and easy to understand statement concerning feeds with ad content.
1. Worst: headline only feeds with ads.
2. Almost worst: partial text feeds with ads.
3. Barely passable: partial text feeds without ads.
4. Better: Full text feeds with ads.
5. Best: Full text feeds with no ads.
I prefer to read all my daily accquired blogs and news feeds with RSS 2.0 compatible feeds, and once this entire advertisement becomes an annoyance, I believe I will cancel such feeds at once if it is showing clear signs of advertisements in the form of point 1 or point 2. The „golden middle“ found in point 3 seems to be acceptable due to the fact that many newspaper feeds are already partial, but once the advertisement like in the almost worst case gets too much covering, I’d delete the feed off my aggregator.
I consider the fourth option to be debatable. Receiving the full text as usual is definately the best way to keep feeds being read by the audience, and the usual method of trying to grab some money out of i.e. Google’s AdSense programs at the bottom of the feed content is quite acceptable – since many authors need this money to finance their blog work. But in the end, I will probably stick to the best case of showing no advertisements in the feeds – or we could simply go by traditional bookmark surfing again, or not?
[via RSS Blogger, Scoble]
BlogSpirit in German and Spanish
BlogkulturIt’s done, and it looks quite nice. I’ve been helping the blogSpiritlers to create the germanized version of blogSpirit. Now they feature seven languages including English, French, German, Spanish, Italian, and Chinese (both in simplified and traditional), and I believe it’s the way to go to open up the market and grab a little bit from Germany’s marketshare. However, there are a few minimum changes to be added to the german version, and I believe it’ll be totally completed on the weekend.
Unorganized Desktops
DesignMy girlfriend just complained about my current Windows‘ desktop layout, and she expressed her unhappiness about it quite directly: „Why do you have these symbols (AntiVir and Microsoft’s AntiSpy) here (desktop) and there (taskbar icons)?“ Well… because I choose to! And she just complained that I have Skype in the Quicklaunchbar… well, why not? I like my desktop in the first screenshot, but mine is much more organized than this mess in picture 2! Whoever has such kind of desktop – well, good luck. I dare to say my desktop is quite organized and clean, but… yes, what a mess! Besides this there’s not much to report for today. Just been kept busy, quite busy, very busy. Sometimes I wish I’d have other things to worry about than my studies…
What a mess!
Preople’s CEO is quite a fast one ;)
BlogkulturLong time ago I registered for the Preople.com service, and I haven’t found much time to use this web gadget alot. But suddenly I noticed my Hotmail account contained a Preople-Mail! I usually refer to my Hotmail address once I register for websites due to security and anti-spam reasons, but this one looked quite funny:
That made me simply return to the Preople Server to look up the „Number-One“ Boris Veldhuijzen van Zanten, and since he is the CEO of Preople, I thought it’d be a good idea to copy his RSS feed to my own list. Sadly, the feed did not validate for my reader. But upon sending him a message, he promptly reacted and wrote me a kind reply and fixed the error.
Quite fast and good ;)