The Daily Portion of Madness
Me and my girlfriend strumbled upon a few articles about blogs and bloggers in online release of the german newsmagazine Der Spiegel.
Tägliche Ration Wahnsinn – 08. January 2005: The authors reflect their thoughts concerning the newly accquired hobby of the Germans in comparision with the local development of blogs in the USA. Furthermore, they express the interest of multi-national companies in utilizing blogs as a media for press-releases which are hidden inside the usual content of blogs. Mediaservices and newspapers accquire blogs as an innovative addition to the common program-content or to find new targetgroups to canalize their audience. Germany might find itself in a situation where blogs create political opinions similar to the events prior to the 2004 US-Election in America.
Blogger heizen Jamba ein – 06. January 2005: Overall, approximately 20-30% of the current TV commercials in Germany consist of the continously beeping, ringing and singing sounds and images of Jamba. The distributor for ring tones and logos for mobile phones rips off younths as they waste their money for nothing else but services. The blog Spreeblick began to criticize this tactic and behavior of the company, and many other bloggers joined in. All out of the sudden, the large german company „Jamba“ found itself on the verge of public ruin as the newspapers and magazines took up the story.
More „Der Spiegel“ about blogs:
- Der Spiegel – English Site contains its own blog „Spiegel’s Daily Take“
- Notizen von der Flut: alles verloren…worte fehlen…*seufz* 02. January 2005
- IT-Welt 2004: Das Jahr von DSL, Blogs und Wikis 23. December 2004
- Eine neue journalistische Stilform (by aplo)